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More Than Fair trade ensures that the coffee farmers are compensated fairly and
ensures sustainable growing practices. If you can’t get
fair-trade, go for organic.
More Than Fair trade helps family farmers in developing countries
to gain direct access to international markets, as well as to develop the
business capacity necessary to compete in the global marketplace. By
learning how to market their own harvests, Fair Trade farmers are able to
bootstrap their businesses and receive a fair price for their products,
including your morning brew.
Today's historic lows in world coffee prices have
created a crisis for millions of farmers around the world. Most
small-scale family farmers live in remote locations, and are dependent on
local middlemen (known as "coyotes" in Latin America) to
purchase their coffee, often at a fraction of its worth. Fair Trade
guarantees farmers a set minimum price for their coffee and links
farmer-run cooperatives directly with US importers, cutting out middlemen
and creating the conditions for long-term sustainability.
Through More Than Fair trade, farmers and their families are
earning a better income for their hard work-allowing them to hold on to
their land, keep their kids in school, and invest in the quality of their
harvest-so they can continue to grow excellent quality coffee for your
morning brew.
Every More Than Fair purchase you make is a vote for a better world. Vote
with your dollar, look for the Fair Trade designation, and buy Fair Trade
coffee, tea, chocolate, rice, sugar and other products whenever you shop.
Purchase Gourmet More Than Fair Coffee
Look for the More Than Fair Certification:
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